What Does RankSnack do for Clients as a Salon SEO Company?
Our SEO team starts by learning about clients’ business, target audience, and target areas. We develop a list of key terms after performing thorough research which are likely to generate qualified traffic for your beauty and hair salon website. Wherever required, we recommend on-page changes which are an important part of our On-Page SEO checklist. During on-page optimization, our marketing specialists evaluate the website to determine if there are any technical issues or mistakes that may be preventing it from showing up in the top SERPs and work with web developers to make the required changes.
Well, maintaining a search engine ranking requires ongoing work. Our expert SEO services include monitoring and reporting your results to maximize the website’s chances of improving rankings, adding new content to help the website increase the number of relevant search phrases to show for gaining maximum inbound links.
Main Reasons to Invest in Best Beauty Salon SEO Company
Local SEO Guide for Beauty and Hair Salons
When it comes to keywords we do not just restrict to the obvious ones. People search with different terms could also be your potential customers so we keep an eye on the Google search trends to stay familiar with the demand. For example for a hairdressing business, we can also think of the keywords like:
1. Hair extension specialist
2. Hairdressers in Las Vegas
3. hair color experts in New York City
4. Award-winning hair services Chicago
5. Haircare products online LA
Get Going with Google Map SEO Services
Google Maps Optimization is the key factor in search engine optimization for hair and beauty salons to drive organic traffic in their region. Google offers all the local businesses in the USA, UK, Australia, Zealand, and all other countries to register themselves in Maps with correct NAP details. An essential part of a Google Map SEO is putting a primary keyword in business name For e.g. ‘Body Spa & Hair Salon Chicago’. At RankSnack, we take care of all the SEO aspects as follows:
Verification
Our Google Map SEO for Salons start by claiming Google My Business Page for the salon and submit it to Google for verification. The verification becomes successful when a check mark and the word “Verified” start appearing next to the business name in Google Maps.
NAP (Business Name, Address, Phone No.)
We make sure that the business website’s NAP, that is business name, address, and phone number is correctly entered and is identical across the internet. To convince Google to consider the salon business as a real one.
Categories
Selecting correct Google categories is a must for properly optimizing the Map results. Hair Salon and Beauty Shop are both valid categories, and so is the Barber Shop. We list business for 3 to 5 correct Google categories, if possible.
Business Description
So we follow this format: {Name of Salon} is a {hair salon} in {City}. {Give some information about your top salon services and/or why clients must visit your salon.} Call {Phone Number} today for 10% off your first haircut.
Working Hours
Every local business has specified working hours. So, we request our clients to share accurate working hours along with weekend timings so that the information stays up to date in Google Maps Listing.
Images
Images are vital online sources for enhancing client engagement especially with local businesses like the salons. It also helps the new prospects to understand what they can expect when they actually visit the salon.
Track Your Salon SEO Performance with RankSnack SEO Experts
The only way to know if your investment in SEO is worth when you get an opportunity to track all the performance. We share the following critical metrics with our clients to keep them in sync:
Rankings: We manually check the website ranking for the target keywords and share the accurate positions in Google excel sheets with the clients. We also use free Google Search Console Tools to keep track of rankings every week.
Traffic: Google Analytics is the best and free tool offered by Google to track the visitors and all the incoming traffic from different sources. So, we verify the website with it so that you can view not only overall traffic but also the traffic for each separate webpage. We also share traffic tracking in weekly reports and prepare comparison reports of clients’ demand.
Conversions: Google Analytics allows to track both phone and web conversions, analyzing which of the web pages have the highest and lowest conversion rates, and discover which services drive the most conversions. So we also share the website’s conversion performance with the clients.
How We Conduct Hair Salon SEO Process
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Our Clients had Great Journey With Us
We listen – We advise – We implement
SEO Excellence Honors
